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Get the most out of participating in a trade fair

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For trade fair participation that produces lasting results.

A hands-on workshop that focuses on the four key facets of attending a trade fair. 

This training course can be given in-company.

Optimum return on investment thanks to the right focus 

Optimum return on investment thanks to
the right focus 

Participating in a trade fair takes a lot of time and money. This is why you want to get as much out of it as possible. It is not until your trade fair stand is ready to be built and the promotional material has been ordered that the true work of a sales professional can begin. 

Blinc Sales Institute developed a step-by-step plan that will teach you to create the right balance with regard to your participation in a trade fair. In addition to this you will obtain insight into how you can exhibit an enthusiastic sales attitude throughout the trade fair and what you need to turn new contacts into customers. 

This will allow you to make use of all the opportunities offered by a trade fair in order to turn it into a success story. 

Blinc Sales Institute trains dozens of salespeople every day. Our team and our methods are firmly founded on psychology, with respect for every salesman or woman’s personal sales style. 

For whom is this training course intended?

For sales people and companies that participate in national or international trade fairs, or would like to do so. 

This training course can also be given in-company.

Workshop programme

1. Preparing for participating in a trade for in accordance with the MIEC method 

2. Marketing: 

  • Targeted compilation of protection activities 
  • Creating a resounding buzz 
  • Free communication tools 

3. Implementation: 

  • Appealing activities at your stand 
  • Proactively welcoming visitors 
  • Qualifying visitors 
  • To-the-point sales pitches 

4. Evaluation 

  • Following up on leads 
  • Convincing them to take the next step 

5. Closing new deals 

Investment: € 575 (excluding VAT) of which 40% is subsidized through KMO Portefeuille

“This was a very interesting training course. There was plenty of interaction and many concrete examples and/or situations were used. I will certainly apply this to practice.” 

Tina Aerts - Sales Talents

Contact us about this training course

Please fill in your name, your address, and your question about the training course Get the most out of participating in a trade fair below. We will respond within 24 hours.

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